You missed a treat this week
You’ve missed a treat this week. The ladies on my Ladies’ Style course this week are having a whale of a time. We spent the first day on Style Personality which is my favourite bit as I believe understanding your client is the key to understanding what to deliver – none of this silly ‘by rote’ stuff for me, I’m afraid. Find out what makes her tick, what makes her happy (and absolutely what doesn’t) and give her the information and encouragement she needs, and you will have a happy client and friend for life.
Yesterday we took on the tricky subject of body shape. Oh boy! I remember when I first had my body shape ‘diagnosed’ hundreds of years ago – and then, by the way, lived the next 14 years wearing totally the wrong fabrics, shapes, etc. until a massively gifted consultant who treated everyone as an individual put me right. But when I attended my very first Style consultation I had to strip down to my unmentionables – well, I won’t go into how horrid that was again. I felt quite ill when I was telling my story to the ladies yesterday and that’s more than enough trauma for one week, thank you.
I showed them yesterday how to work out anyone’s body shape without having to touch them and absolutely without having to measure them. And they loved it.
What they didn’t know was that I was trialling a new range of body shaping garments under my normal clothes to see if it made a difference to their diagnosis. I’ll be going through this in a bit more detail with them this morning so I’ll report back to you.
But what I discovered for myself about wearing these incredible underthings was worth talking about too. Haven’t got too much time right now as they’re due to arrive in the next few minutes to start our last day together but suffice it to say that my expensive black tailored-to-fit-me trousers gaped at the waist by at least an inch compared to the day before…. What a dreadful problem to have, I can hear you say.
Today we’re looking at how to use fashion trends, how to put a program together for their clients and how to create a sustainable, long-term business relationship with each client which will, naturally, lead to a predictable and substantial income. Must run…
