Our Mutual Client
Last week I was the guest speaker at the annual Wella Master Colour Congress in Manchester on the 22nd March and again in London the following day.
Last summer, I trained the Wella Master Colour senior trainers in the latest colour analysis techniques and we worked on how to adapt them for use in hair salons and by hair colourists everywhere.
The senior trainers train the trainers who then train the Wella Master Colour Experts, hair colourists from the top 20% of hair salons (if you follow my ‘train’ of thought – sorry, sometimes I just can’t help myself…)
Very exciting stuff, and it was absolutely wonderful at the annual Congress to see how Wella have used some of the ideas we worked on together to come up with some fantastic new tools for the Wella Master Colour Experts to use in the salon with their clients.
I went early to watch some of their guest hair stylists and colourists demonstrate the new colours and style trends. You wouldn’t believe what some of the very clever people can do with nothing more than a pair of scissors! And some of the hair colour demos were just stunning. I never realised that you could use the end of a styling comb to create such amazing nuances of colour in your hair!
I learnt so much, and not just about hair either. I’ve got loads to write up as I think it’s going to be so useful to colour and image consultants around the world. And I’m now working on some amazing ideas for image consultants and hair stylists / colourists to work together – after all, we both have the same mutual client, don’t we?
Grab this while you can
In the meantime, I’ll do you a big favour. If you’re really interested in learning more about how the hair industry and the image industry can work together, you need to check out Scott Cornwall’s great book ‘An Introduction to Hair for Image, Colour Consultants and Stylists’.
Let me warn you now – my plans include re-launching this fantastic product soon at a much higher price.
Last week’s work with Wella has shown me just how amazing and valuable Scott’s book is and how the insider secrets he lets you into are worth so much more than the current fee. Grab it while you can.
